Mission, Vision, Values and Logo
We invest in Singapore's future through responsible stewardship, guided by our commitment to building a caring and resilient nation.
Last updated 29 December 2025
Mission
We invest in the future of Singapore through effective stewardship of our funds. We ensure that our subsidiaries conduct their businesses in a socially responsible manner.
Vision
A caring and resilient Singapore
Values
Caring: We are driven to make lives better. We value one another and respect each other’s views.
Collaborative: We co-create shared outcomes with our partners. We support one another and work in synergy.
Integrity: We make impartial decisions based on consistent principles. We are trustworthy and take responsibility for our actions.
Enterprising: We constantly seek new ways to achieve greater impact. We embrace innovation and learn from successes and failures.
Logo
The Tote Board logo embodies warmth and professionalism.
The name appears in lowercase letters with gentle, rounded edges, creating an inviting and accessible feel. Beneath it, a graceful crescent curves upward like a smile – a subtle nod to our mission of enriching lives and fostering community well-being.
The logo's colour palette tells its own story: deep blue conveys reliability and trustworthiness, while orange radiates warmth and compassion. Together, these elements reflect Tote Board's essence: a trusted organisation that places people at the heart of everything we do.